Side Hustle Saturdays #20: Do This to Win Everywhere

August 13, 2022

Hi friend,

In this 3-minute read I’ll show you how every week, I publish:

• 35+ Tweets a week

• 4 LinkedIn posts a week

• 15-20 Medium Articles a month

If you’re lazy like me, you’d be interested to know how I do this with the least effort!

Love,

N

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Choose #1 Platform

(I'll tell you why in a bit)

For me, that's Medium. 

Because:

• Pays me $$$$

• I enjoy long-form

• It helps me get better

Most writers don’t do this

You don't have to do it all at once. Break down the process!

Here's my process: 

• Edit: morning 

• Write: mid-morning/ afternoon 

• Outline: evening

Create an Outline

Before you write an article, do this:

• Create bullet points.

• Brainstorm.

This is outlining. It helps you clear your head and craft a prolific story.

My Twitter Strategy

Every Monday, I schedule 35-50 tweets for the week. I take under 1 hour.

How?

I copy-paste relevant Medium highlights.

80% of my tweets come from my Medium highlights. 20% is the new stuff I come up with.

My LinkedIn Strategy

I post 3-4 times/ week. And it takes me under 1 hour/week to do so.

Here's how

• Take inspiration from my Medium

• Take inspiration from my Tweets

• Once a week: copy-paste a Tweet

• Once a month: copy-paste Medium article in LinkedIn newsletter

Underrated Hack To Grow Your Audience

Engage! Conversations help build relationships + breed new ideas.

I engage for:

• under 30m/day on Twitter

• under 10m/day on LinkedIn

• still gotta get better at Medium

Summary

This is how I repurpose my content:

Medium -> Twitter -> LinkedIn

I work hard for Medium. That solves 80% of my Twitter content. And helps me create on LinkedIn
My advice to you: Everything depends on your goals. But if you want to create across platforms: 

• Choose one main platform 

• Repurpose content from there 

• Use a scheduler where possible (e.g.hypefury)

Basically,

don't reinvent the wheel. Instead, create your own flywheel.

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I hope this helped :)

I will see you next week.

Love,

N

PS: For a detailed manual on the platform, check out my Medium Guide and my LinkedIn Guide.